After posting last week the biggest inquiries I have gotten are about… Blogging? So many of you don’t know what really happens behind the curtain and how it all works. Want to know the truth about blogging? This would take me DAYS to explain what I have learned thus far, and I haven’t even done this as long as some others out there. But, I am going to share one aspect of the truth about blogging, how I can and choose to make money.
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Blogging is not just waking up and snapping a picture of what I decided to throw on for the day. To get that ONE picture you “like” on Instagram is a labor of love. When I first started I was snapping selfies or having my husband and/or friends get those pictures. Now I spend countless hours planning and shooting with a photographer. Have you been on Dillard’s Website? Now go to Nordstrom’s… See the difference? This is the same concept I had to transition to just on the quality of my pictures.
So many others out there preach that you can start all this with your iPhone. While you can truly start this way, you have to evolve. And those evolutions may seem small to the follower, it is excruciating for the influencer. You may not be ready to cashflow a photographer for all your images, so maybe buy a better camera and edit your pictures? The truth about blogging is that the iPhone can only do so much and people are drawn to fantastic pictures. It’s all centered around visuals!!!
The biggest question I have had from everyone under the moon is how does it all work? Meaning, how do you get your merchandise, choose what you wear and get paid. It has taken bloggers years and years of hard work to get connected with certain brands and make the money that can support a full-time salary. Don’t be discouraged and be realistic about the dedication it will take to get any sort of traction.
THE TRUTH ABOUT BLOGGING
DO BRANDS SEND YOU MERCHANDISE?
Yes. I get a lot of free shit. But that doesn’t pay my bills. There are only certain brands that are brand representative for me and I stick with those. But I get a lot of amazing pieces that I would buy regardless so it’s an ideal trade-off!!
DO BRANDS PAY YOU?
Yes. People will pay me to post a single picture on Instagram. Again, I am very selective about this. And honestly, I have only done this a few times because I am very particular on the products I advertise. Soliciting is so annoying on social media. Not to mention I have seen a lot of influencers posting things that don’t represent their brand and are not educational. Isn’t that the whole point of all this? To help YOU!
HOW DO YOU MAKE MONEY?
Right now, my main source of income is from Reward Style or LIKEtoKNOW.it. I’ve done a more in-depth post on what and how to use LIKEtoKNOW.it but basically I create links to the pieces I am wearing and you can shop them directly. Getting accepted into Reward Style can be a long and frustrating process… but so worth it.
I had a friend refer me so that made my journey a little less painful. I make a commission off of everything I create a link for you to click on and then buy. The support from all you gorgeous people keeps me going, metaphorically and financially. Keep on clicking and buying!!
I prefer to use this type of platform because I control my content, tone and creative direction. Although I LOVE working with brands, sometimes it can limit your voice and stray you from your brand. Have you defined your brand? I’ll give you a few pointers on this when we talk.
Stay focused and keep your theme. Always remember your “WHY”! That reason could be purely based on financial gain or a creative outlet in your “boring” day-to-day life. I can dive a little further into these topics but don’t want to type a novel, so contact me and we can chat. I would love to help you not make my mistakes and give you more truth about blogging.
Last week I had such a great response for MAKE MONDAY MATTER with tips on how to get noticed in your career and life in general. It has uplifted me in so many ways by just talking to those of you that reached out! Drop me an e-mail and let’s do it again! Be successful, don’t be complacent, go sell yourself, you were made to do be great and do greater things!