I’m Dru Ammons- a CEO, Apparel designer and Brand Builder. This site originally launched in 2015 as a way to express my love of style this site has grown to be so much more. It has evolved with my life through motherhood, starting a business, gluten free living, my love of sports and the on-going pressure of having it all together… which we all don’t.
Being born and raised in West Texas comes with deep PRIDE. You heard that right! I am a girl that loves the simple things but has and will continue to travel the world for inspiration and culture. Brand Building is what feeds my soul, you can find my work on our companies’ profiles below. I am a sports fanatic and would prefer to sit and watch the game with the guys rather than sip rose and chat about a new teacher at school…sorry not sorry friends. (I’ll still sip the rose though)
I graduated from Texas Tech University in 2008 and would honestly go back any day if it weren’t for my daughter and other adult responsibilities. I loved college and the people I met along the way! Wreck ‘Em Tech!
My husband and I have worked for 10 years building companies that are all in different stages. We are open about our struggles and what we have learned along the way. (you can hear more on our podcast)
I have been a Fashion Producer for about 8 years and worked with companies like Neiman Marcus, AT&T and Fashion Show Mall Las Vegas. This experience catapulted so many opportunities in my life as well as our businesses. Although I do not actively produce photoshoots for other clients, I am using these tools every day for our companies.
I love to create and organize. I love gratitude meditations. An Iced honey latte is my drink of choice and a glass of wine at night.
My greatest gift is my daughter Olivia. My biggest struggle is self doubt and battle it everyday. My best friend is my husband Andrew!
I have two ideal weekends…
ONE: Hopping off to Vegas for great food, spa and pool time, and of course retail therapy.
TWO: Being on our back porch with our close friends, while the grill is going and a margarita in my hand, Liv and her besties are on her playset and we all are watching the Big game on TV for the night!
(there’s no coincidence I own a Collegiate Apparel company, ha!)
So what’s the point of all this? I want you to know that you can still care about yourself no matter your stage of life. Putting you first is the key
I want to be better, I want to FEEL better, I want to grow in my businesses. I share about my struggles and insecurities because just like you I have them.
Make sure you comment, post, like our content! It gives us the ability to keep putting out great content for YOU!
Meet Our Companies
Just do you,
ALL PHOTOS TAKEN by my girl Chriselda + Me.